WHAT WE DO

Branding is done to differentiate the products from its competitors. Brand, more importantly, is also a commitment to its consumers for meeting or exceeding expectations reposed in it.

The unfortunate price of popularity is also plagiarism, especially in an uneducated market. Unscrupulous elements try to make a quick buck at the expense of the popular brands by Parallel Trading, Market Diversion, Misusing a Trade Name, or, Passing Off, or outright cheating by selling Counterfeit or Spurious.

Whatever the form, very often when a genuine consumer is affected by these products, it is the Brand Owner who is left holding the baby in the full glare of the media.

The consumer expects the brand owner to ensure continued trust in the quality represented by the brand.

HOW WE DO
We provide following services:

IPR Enforcement
Brand Vigilance
Education

WHY C3i